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In the beginning...

I began writing Money Intelligence™ - Anchored in Values book in 2014 as Sydney was transitioning from winter to spring. Initially, I wanted to write a book on "how to invest and build wealth" to inspire my clients to become Investorgetic™ (a term I coined to mean someone who is passionate about investing). I thought the book would be a pure finance book on how to save tax and build wealth through property investments and super funds. 

What I didn't expect was the surprise the writing journey unravelled for me while I found myself writing about my parents' business journey in Palestine. I narrate my parents' - Victor and Souad Wahhab - story of fighting against all odds to build a successful business in Ramallah, Palestine in the 1970s and 1980s while living under Israeli occupation. My Palestinian parents joined forces in 1975 to save the family's business from financial ruin as a result of wise counsel from their Israeli friend and mentor Eli Mahlab.  

I witnessed Eli's advice to my parents at the family business shop in downtown Ramallah when I was six years old. I saw the three of them get three small chairs sipping coffee while I listened in on the "adults' conversation". Eli said to my mum, "Victor is not good with managing the money. You need to help him with the business finances". He then turned to my dad and said: "You need to allow your wife to help you by taking an active role in managing the business and the finances". 

Advising a Palestinian Arab man to get his wife involved in business back in 1975 was a revolutionary idea for a conservative family in a sleepy town like Ramallah. But it was the best piece of advice that they ever got from a great mentor who wanted his friends (despite the differences and conflict between them) to succeed. 

What I witnessed that day at my parents shop was the inception and creation of a Winner Partnership –M3 ™ between my dad whom I call the Money Maker, my mum whom I call the Money Manager and Eli whom I refer to as the Money Mentor.  I realised while writing the book that what I witnessed at the shop at a very young age was what I call a shift in mindset that helped my family build their business to achieve the family's personal goals (build the family's three-storey white stone home surrounded by Ramallah's olive mountains and send their five children to university to pursue higher education).  

I realised I wanted to share my parents story and journey in Palestine from the perspective of a Money Mentor while giving tribute to my parents’ resilience and self-determination. I wanted to share the values they taught me while growing up in Ramallah with the world not only with my clients. I also realised as a true believer in personal development that it isMindset that determines people's habits and actions and as a consequence their destiny. From my point of view, it's Money Intelligence™ that builds wealth. If one has the right Money Intelligence™ value principles then wealth can be built much easier.

I have seen in my capacity as a Financial Strategist how some people inherit millions but end up losing their money on extravagant lifestyle choices while people from humble backgrounds and hardly any connections build big businesses and personal fortunes. The difference I believe is Mindset. 

In my Money Intelligence™ book, I impart two decades of financial experience and wisdom while weaving my parents story and sharing my clients money journeys to unveil “Susan’s Money Intelligence™ model”, the values and money mindset principles that I share candidly and authentically with my reader. I wish my message of shifting one's mindset from Consumerholic to Investorgetic™ would be taken up seriously by very hard working Australians whom I believe deserve a fair go in the form of good financially strategic advice.

Each chapter in the book will feature contemporary Palestinian art designed by a young and talented Palestinian artist and Ramallah resident Natalie Najjar. Natalie has also designed eight Mandala inspired drawings that will be part of the MQ Boot Camp curriculum. Two of those Mandala inspired drawings will be gifted with the book purchase.

Money Intelligence™ working for peace:

As a result of my writing journey, I realised that the book is my mission and my gift to humanity. Therefore, all profits from the book will be going to organisations that promote peace and art including Sydney Peace Foundation, The Freedom theatre Jenin, The Gaza Music School, Project Hope Nablus, EAPPI, the Parents Circle Forum, Combatants for Peace and Peace Happens. 

I have been inspired by the work of the book's artist Natalie Najjar this past year while working with her to design the book. My Magna Vision is to setup a Palestine Art Academy that aims at inspiring a new generation of young Palestinian artists like Natalie to commit to peace and justice in the world. Every dollar contributed towards the book will be going to achieving this vision. Your support will be making a difference to peace in the Holy Land.


About the Author:

Susan Wahhab was born in Jerusalem and grew up in her parents shop in Ramallah, Palestine in the 1970s and 1980s. She migrated to Australia with her family in 1986. She lives in Sydney with her husband Josh Govind and son Gabriel.

Susan Wahhab is a thought leader and financial strategist with an uncanny ability to create lateral solutions to complex financial problems (her clients simply call her the dream maker).  She established her Accounting and Financial Services Practice—Winner Partnership Pty Ltd—in July 1995 using a $15,000 overdraft secured by her parents’ home. Hailing from a long line of small family business pioneers, Susan is passionate about small business and believes that governments can do more to help entrepreneurs and small business people flourish. She is particularly committed to empowering business and professional women to succeed.  

Susan is a big Jane Austen fan and believes that Austen is one of the first modern woman rights activists. She is indebted to the suffragettes who came before her to make the world better for billions of women. She in turn wants to do the same and make the world better for the next generation of young women around the world and use her gift of Money Intelligence™ to transform the financial lives of women around the world. She believes that this is the next inevitable phase in female liberation.

Susan has a Bachelor of Business (Accounting), Masters in Commerce (Accounting), a Diploma in Financial Services, and Certificate in Property Services (Real Estate).  She is a qualified CPA, an SMSF Specialist and a Licensed Tax Agent.

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